Focuses on the opportunities and challenges involved with starting acquiring, owning and operating new business ventures. Examines the three primary strategies used by entrepreneurs to acquire a new business venture and create personal wealth.
Scarborough, Norman M. and Thomas W. Zimmerer. “Effective Small Business Management:
An Entrepreneurial Approach” 9th Edition (Person Prentice Hall 2006). ISB No.: 13:978-0-13-615270-5
ETR 210 – Introduction to Entrepreneurship
COURSE OBJECTIVES: During the course we will cover the following topics:
Classroom Tests (5) 50%
Research Paper/Presentation 25%
Final Examination 25%
STUDENT COMPETENCIES: At the completion of this course, a student should be able to:
(1) demonstrate knowledge and understanding of key entrepreneurship terms and concepts that relates to small business management;
(2) awareness of issues in small business management and possible solutions;
(3) engage students in independent research through an interview of a entrepreneur/small business owner; and
(4) enhance students’ ability to communicate research findings in written and oral delivery.